Addition Elle Spring 2015

Back in November I was invited to attend the Spring 2015 Preview for Addition Elle, hosted by Brill Communications.  At the time it was difficult to think about the upcoming spring season, with the holidays just around the corner.  But now that it’s wickedly cold outside, I know we’re all looking forward to a little spring time colour and warmth! 

The new wears from AE are nothing short of refreshing and fun.  It’s great to see the continuing focus on young, trend-inspired pieces from the plus size brand.  There’s an emphasis on colour injection, light layering and graphic prints.  Also the introduction of more well known and designer brands to Addition Elle’s racks are more than welcomed! 

The addition of the Cactus line of swimwear, as well as the Jessica Simpson range is something that I’m very much looking forward to seeing in store.

I’ve added some photos of my favourite pieces that were previewed.  Unfortunately my bf and photographer extraordinaire couldn’t be with me, so Addition Elle was nice enough to supply me with these great snaps and campaign photos.